Final Major Project - Swarve @ Gooey Creative | Catch Up

Wow its been a while since I have updated what I have being doing for Swarve sooo here is a quick catch up on where I am at with this project.

Here is the final logo that the client had chose for the branding of the online shop:

Final Logo

Following on from this I had started looking at what is already around from the upper-class range in styles and also online shops that sell clothing though would be in comparison to 'Swarve'.

Mood Boards

These mood boards are showing they types of profiling that 'Swarve' is aimed towards and also the other companies that are already out there when it comes to high end mens accessories whether that is through direct name brand or through 3rd party sellers with online shops.

Website

Above are two variations of how I had imagine the home page to look for the client. The thoughts behind this was to keep it like a catalogue styling so that the appearance would not be too heavy on the eyes with many images scattered around but to have a hero shot at the top and then simplify the seasonal information towards the bottom.

The colour scheme as of yet has not been decided on but following on through the process the scheme has been chosen by the client.

At the bottom of the page there are the key information that is needed to ensure that the user are informed abou the card options that are available to pay by and also accessibility.

Site layout

This site layout shows the the linkage between the pages that are on the site and how the flow of the website will work.

following on from this I had mocked up how the content would be laid out when one of the collection range is chosen.

Collection Layout

Moving on I had added some content to the pages on certain products to show how they would be shown on the site and further more going on to buying how the page would be shown for more information and quantity selection.

To cut this short I have chose a selection of pages to show saves it getting long a boring because layout wise they are the same but just the content that differs. 

Selected pages with content

The website is going to be authored in Wordpress and Magento for selling online.


(Sorry for the long catch up XD)